Kenya Airways Head of Marketing and Corporate Communication Job Vacancy

Kenya Airways is truly the Pride of Africa. Our global network now reaches 50 destinations, 41 of which are spread across the Africa continent. With a modern fleet of 29 aircrafts, including four Boeing 777 series, makes us one the youngest fleets in Africa.

Kenya Airways opens a world of opportunity across the continent, creating sustainable development by connecting its people and businesses within Africa and around the world.

At Kenya Airways we believe our greatest asset is our people. When you join Kenya Airways we provide you with training and all the systems and tools you require to perform. And best of all, we provide an environment that enables each and every one of our employees to achieve their full potential.

Brief Description

To develop and drive the company marketing strategy to grow the KQ brand.

Detailed Description

To develop and position KQ brand offer to achieve the highest level of customer preference and satisfactionDevelopment and implementation of effective e-business and distribution strategy for optimal availability of KQ productEstablish and grow customer relationship management programme that result in increased customer retention and loyaltyPlan and execute an effective corporate communication programme for internal and external publics to disseminate and project a positive imageEstablish positive media relations and execute public relationship and sponsorship activities that project KQ as a responsible corporate citizen.Plan and control annual marketing & communication budget to cost effectively achieve the objectives set in the marketing plan University graduate in Marketing with at least 5 years management experience in a dynamic marketing environmentPost-graduate diploma or membership of a recognized marketing organization such as CIMExcellent oral and written communication skillsInternational exposureStrong visionary skillsCreative and innovativeTeam playerConfident and decisiveOut-goingGood PRDynamicAbility to lead and motivate a teamResult orientedEnthusiastic drive and passionAn effective marketing strategy that delivers the Company’s objectives.A product/service offer that matches customer needs judged from the results of consumer surveys.Attainment of set targets in terms of brand equity, revenue and market share.A CRM strategy that maximizes on customer retention/loyalty.Enhanced and positive Company image.Closing Date: 12-Nov-2010

Grade: H15

How to Apply

Visit the Kenya Airways careers section here to submit an online application

NB: Kenya Airways only processes applications submitted online and does not charge any fee at any stage of the recruitment process. Applicants are advised not to remit any funds to anyone purporting to facilitate employment at Kenya Airways.

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