CDL Sales & Marketing Manager Job in Kenya

Sales & Marketing Manager – CDL

General Purpose: To develop, establish and maintain marketing strategies to meet organizational objectives. 

Effective management of the marketing, advertising and promotional activities of the organization.
 

Duties and Responsibilities

• Manage and coordinate all marketing, advertising and promotional activities


• Conduct market research to determine market requirements for existing and future products


• Analysis of customer research, current market conditions and competitor information


• Develop and implement marketing plans and projects for new and existing products


• Expand and develop marketing platforms


• Manage the productivity of the marketing plans and projects


• Monitor, review and report on all marketing activity and results


• Determine and manage the marketing budget


• Deliver marketing activity within agreed budget


• Report on return on investment and key performance metrics


• Develop pricing strategy


• Create marketing presentations


• Liaise with media and advertising


• Collaborate with the sales function


• Monitor Industry best practices

Education and Experience

• Business or Marketing-related degree or equivalent professional qualification


• Experience in all aspects of developing and managing marketing strategies


• Technical marketing skills


• Proven experience in customer and market research


• Relevant product and industry knowledge


• Experience with relevant software applications

Key Competencies

• Excellent written and verbal communication skills


• Formal presentation skills


• Organization and planning


• Strategic thinking


• Problem analysis and problem-solving


• Team-leadership


• Persuasiveness


• Adaptability


• Creativity


• Judgement


• Decision-making

How to Apply

 
email your application to mary.mweni@cdl.co.ke