Digital Media Planner Job in Nairobi, Kenya

Job Title: Digital Media Planner

Job Code: DMP/SN/160701
 

Number of Positions Open: 1

Reports To: Head of Digital Strategy and Head of Operations
 

Location: Nairobi, Kenya

Closing Date:  Open Until Filled

Summary: Our client is an independent media specialists focusing on developing & providing world class media planning and buying services to various clients both local and international.

 

Job Purpose: Reporting the Head of Digital Strategy and the Head of Operations, the Digital Media Planner is responsible for planning, executing and evaluating online advertising according to predetermined timelines and budgets reporting to the Digital Marketing Manager, and ensuring quality control throughout project life cycle.

Primary Responsibilities:

• Identifying the target audience for a particular media campaign and deciding how best to communicate to that audience;


• Ensuring that the adverts run accurately based on the planned impression, engagement, CPC, CPA, CPL, CPS and lead statistics;


• Liaising and building relationships with clients and digital media owners;


• Negotiating with media owners to obtain credit, the best rates and most appropriate media spaces in online advertising;


• Booking individual advertising spots across all SNS and online platforms as per the campaigns;


• Producing costs, media plans and forecasts for clients;


• Ensures all relevant client and internal reports are produced on daily, weekly and monthly basis as per requirement;


• Consistently engaging in a process of identifying new digital media, tools and methods


• Keeping up to date with industry research figures, including country inventory stats and audience figures across multiple SNS and digital platforms;


• Reports to Head of Digital Strategy and Head of Operations

Job Requirements:

• University degree or college diploma in business, IT or a related field.


• 2 years’ work experience in a digital marketing environment.


• Google Adwords Certification.


• Exhibited attained training level in Facebook’s Blueprint.


• Google Analytics and tracking pixel implementation skills.


• Working understanding of marketing goals and objectives.


• Rapidly adapt and respond to changes in environment and priorities.


• Excellent communication, leadership, problem solving, and analytical skills.


• Ability to elicit cooperation from senior management and other departments.

How to Apply:

Interested candidates holding the necessary requirements, good performance and / or references are encouraged to apply with detailed CV’s, inclusive of names and contacts of 3 referees, current telephone number and email address by scrolling down and clicking on: Digital Media Planner

Kindly include your current and expected remuneration in your resume

Be advised, this job is open to Kenyan nationals only