Digital Marketing Specialist at Greenpeace

In developing our campaign strategies and policies we take great care to reflect our fundamental respect for democratic principles while seeking out solutions that will promote global social equity. Our vision is an Africa where people live in harmony with nature in a peaceful state of environmental and social justice. Our mission is to work with others to foster environmental consciousness whereby Africa’s people seek social and economic prosperity in ways that protect the environment for the benefit of humans, the planet, and the future. Our core values are reflected in all our environmental work, worldwide. These are: We ‘bear witness’ to environmental destruction in a peaceful, non-violent manner; We use non-violent confrontation to raise the level and quality of public debate; In exposing threats to the environment and finding solutions we have no permanent allies or adversaries; We ensure our financial independence from political or commercial interests; We seek solutions for, and promote open, informed debate about society’s environmental choices. In developing our campaign strategies and policies we take great care to reflect our fundamental respect for democratic principles and to seek solutions that will promote global social equity.

Main tasks and responsibilities:

• Ensure that practitioners are fully supported in their use of Greenpeace digital platforms (HubSpot) and provide specialist expertise on digital communications and online mobilisation techniques


• Serve as a liaison between the practitioner community, product vendors, agencies, and our Global IT department


• Act as a primary facilitator in moderating and supporting collaboration communities amongst practitioners, and represent the engagement systems team with internal and external partners


• Maintain strong external awareness, seeking opportunities for improving or adding to our digital platforms portfolio


• Support projects to implement global shared systems, facilitating the best experience possible for users when adopting a system

What we are looking for:

• Minimum 3 years experience working with engagement technology (e.g. direct marketing platforms, online campaigning, etc.)


• Knowledge and experience with HubSpot is highly desirable


• Technical and conceptual understanding of digital marketing, including the use of HTML and CSS (required), and preferably also content management systems and email marketing tools


• Specialist knowledge of digital communications best practice across multiple channels, including usability and accessibility guidelines


• Broad knowledge of current business and engagement technology including: CRM, Web Analytics, Fundraising, Marketing or Monitoring Evaluation & Learning


• Experience in delivering training – especially of a technical or editorial nature


• A passion for taking the complex and making it simple, and for communicating through compelling stories


• Proven ability to work collaboratively and informally to achieve overall business objectives


• Experience with working in an international and culturally diverse environment


• Proficient in English, both verbal and written and preferably one other foreign language


• Ability and willingness to accommodate occasional travel


• Demonstrated support for Greenpeace mission and values.

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