FMCG Field Sales Manager Job in Kenya

Our Client is in the FMCG Industry currently recruiting a Field Sales Manager.

Job Purpose Summary: Managing sales to GROW business in the field by improving sales and promotions nationally.

Key Responsibilities and Accountabilities (the most important end results you are expected to achieve)

Responsibilities:

• Increase sales coverage area, strengthen presence and grow business in the General Trade (G.T).


• New business development. Entering into new markets and generating innovative ideas to capitalize on them.


• Drive trade promotional activities to grow business by issuing profitable accounts, control of selling, administration costs and other approved accounts such as rebates, discounts, merchandising fees, advertising allowance e.t.c.


• Provide regular reporting and analysis of sales opportunities, monitor regional sales representative performance and activities across sales and business development, developing customer and competitors’ activities and market trends.


• Work closely with other departments and cross functional teams to review progress, resolve issues and ensure high level of customer satisfaction during sales engagement.


• Sales Business Processes: Ensure the sales team nurture consistent sales process, policies, and rules of engagement and enforce these processes through sales administration.


• Training: educating sales team about FMCG sales process and tools: coordinate training initiatives and delivery for sales teams as well as motivating the team and recommend strategies to address areas of weakness.

Knowledge, Skills and Experience

• A graduate from recognized university with a degree in business related fields.


• Minimum of 5 years’ experience in fast moving consumer goods.


• Some proven managerial skills and experience.

Person Specifications

• Demonstrated ability to define, refine and implement sales processes, procedures and policies


• Expertise with all phases of the sales and business development lifecycle. (Prior sales experience preferred)


• Experience managing personnel and contributing toward the development of department strategy


• Prior experience working with fast growing/emerging organizations.


• Strong analytic and quantitative skills; ability to determine trends and propose solutions


• Excellent oral and written communication skills, including presentation skills


• Proficient computer skills: Microsoft office


• Works well under pressure; flexible and adaptable


• Resourceful, Hard-working and energetic


• A clean driving license is essential.


• Be willing to travel in the region.

Key Success Factors

• Meet sales performance targets.


• On time performance, work ethic and quality of the Sales Team.


• Accurate forecasts, updates and requested reports to the National Sales Manager


• Mentoring of direct reports and peers


• Effective merchandizing in all the outlets


• Availability of product(s) in all outlets – no stock outs


• A motivated sales team

If you feel you fit the above role, please send your CV only quoting the job title on the email subject to jobs@alternatedoors.co.ke

N.B: We do not charge any fee for receiving your CV in our database nor for interviewing.

Only candidates short-listed for interview will be contacted.