Vacancy: Marketing Manager
The Marketing Manager for Kenya will
develop and implement all point of sales displays, marketing activities and
product launch support for Kenya.
Reporting to the Kenya Field
Operations Director, you will be a key contributor to drive sales and health
impact in Kenya.
You will assist in the development
and implementation of strong marketing plans both at the branch level and at
the community health promoter level.
Key Duties and Responsibilities:
- Plan and design successful marketing
activities throughout the year to support CHPs meeting their KPIs
including sales promotions, SMS campaigns, outdoor events, new product
launch plans, etc - Support in creating all Kenyan marketing
materials and manage the production of them ensuring they meet all brand
guidelines. - Ensure timely and flawless execution of
marketing activities on the ground such as new product launches, sales
pushes, SMS outreach program to CHPs and clients. Measure success of
activities both on performance and return on investment - Ensure great Living Goods visibility including
developing and implementing relevant marketing support materials at Kenyan
branches and for CHPs - Create, develop, implement and evaluate
innovative marketing tests quickly and cheaply based on LG’s objectives - Support the development and management of a
CHPs reward program to increase their motivation and performance.
- Assist the product team in improving Living
Goods current and new product portfolio performance by identifying
consumer insights (through focus group discussions and sales tests for
priority products), competitor analysis, and analysis of sales and CHP
performance data
- Oversee marketing partnerships with suppliers
including on the ground implementation, monitoring and relationships with
partners - Develop new partnerships to increase Living
Goods impact and efficiency
- Contribute to LG brand awareness to employees
and funders by collating and sharing CHP stories and tracking press
coverage, and managing visitor trips to Kenya
- The applicant must hold an Undergraduate
degree in sales, marketing or communication - At least four years work experience marketing
and/or trade marketing - Entrepreneurial spirit and drive for results.
- Excellent analytical skills
- Good interpersonal skills.
- Excellent written and verbal communications
skills, both in English and Swahili. - Computer literate, Microsoft Office suite
(PowerPoint, Excel, Word) a must; Adobe a plus. - Flexible and willing to travel up to 50% of
his / her time within Kenya (based in Nairobi)
Compensation: A competitive salary and benefits package
commensurate with experience including health insurance, vacation, and a bonus
opportunity.
The opportunity to be your best while
making lives better for those in need.
How to Apply
to apply online for this position.
Vacancy: Expansion Manager
Location:
Nairobi, Kenya
The Opportunity:
We are seeking a results focussed and passionate
professional to join our team as the Kenya Expansion Manager based in Nairobi,
Kenya.
This role will work closely with the
Living Goods (LG) team and external stakeholders to expand our footprint across
Kenya.
Responsibilities and Requirements
The Expansion Manager is responsible for the planning and successfully
launching new branches as well as growing existing branches in Kenya.
This role will serve as the key
contact for external stakeholders, Living Goods staff and prospective Community
Health Promoters (CHPs) prior to the base training.
Mapping
- Finalize and obtain approval for the budget
forecast for the mapping. - Partner with the Government Relations Manager
to support the engagement of all stakeholders in the LG target sub
counties. - Build relationships with the key players in
the Sub County Health team to support mapping, selection and recruitment. - Map villages and Community Units in the
selected sub county and make recommendations for different cohorts of
training. - Screen potential new branch sites and
recommend viability for Living Goods.
Selection and Recruitment
- Lead the mobilization, selection and
recruitment process. Report on results. - Pitch Living Goods and CHP requirements to
local administrators, key influencers and existing agents where
appropriate. - Work with the branch team to conduct all
selection and recruitment activities including candidate engagement,
interviews and tests.
- Work with the Logistics Manager to support in
lease negotiations and build out of branches.
- Attend training to ensure full attendance of
the CHPs recruited.
- Working closely with the Government Relations
Manager and Branch teams, lead graduation day planning activities.
- At least 4 years experience in project
management. Ideally with experience in lease negotiation / land
acquisition. - Strong mapping skills a plus.
- Bottom of the pyramid and/or social enterprise
experience a plus. - Strong computer skills.
- Excellent written and verbal communications
skills in English and Swahili. - Passionate about field work – flexible and
willing to travel within Kenya more than 75% of the time. - Undergraduate degree in business or diploma in
business, management or health related areas preferred.
Compensation: A competitive salary and benefits package commensurate
with experience including health insurance, vacation, and a bonus opportunity.
How to Apply
CLICK HERE to
apply for this position online
Successful applicants will be
contacted for an interview.
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