Our client is seeking to recruit a highly, analytical yet creative online marketing expert who can lead, execute, and continually optimize online marketing efforts to create a sales pipeline overflowing with qualified leads.
Define both content and programs strategy that delivers great results across paid and organic search, banner ads, email campaigns, web content syndication, webinars, blogs, and social media.
Marketing Responsibilities
Set overall online marketing objectives and manage resource allocation strategyDrive and increase search engine traffic by developing and implementing SEO and SEM strategies.Manage online advertising campaigns that meet awareness, lead generation and ROI objectives.Execute email campaigns across channels that drive effective direct response-based customer acquisition.Create strategy, manage content development, and improve effectiveness of the website.Manage the development of emerging channels, including social media, mobile , etc..Own and manage our marketing automation strategy and implementationIdentify, investigate and evaluate new revenue-generating business opportunities Lead the technology scouting function including mid and long term technology (i.e., investigation and deployment of technology) that would be relevant to registry/registrar business or related sectors of interest.Build partnerships and joint venture opportunities for the firm.Interact with team members to efficiently manage and deploy the firm's business development.Plan and manage licensing and localization activities that will establish and expand international markets.Orchestrate the business process among affiliated companies.Build and enhance high-level relationships, both internally and externally.exceptional analytical skills, a constant desire to question assumptions and test/learn, precision desire to forge new territory in online marketing leadership that will help develop company image as a trusted brand that will be used by hundreds of thousands companies across the globe. Independent, someone who enjoys a fast pace and constant challenge, someone who fundamentally enjoys and stays on top of the fast moving and evolving online marketing industry will be a perfect fit. Strong communication skills, a comfort with being hands on with various systems, and passion for the internet and e-commerce is a must. Experience building online programs that deliver qualified IT buyers is preferred. Several years’ track record in business development, especially with ICT.Must be self-motivated with the ability to set, monitor, and accomplish goals.Ability to work effectively and efficiently in a team-environment.Willingness to travel approximately 30% of the time, includes internationally.Background experience in Marketing, corporate/business unit strategy, Procurement & Operations, technology, related law, intellectual property, and negotiationsBachelor to Master’s degree or equivalent combination of education/experience.In exchange for your online marketing prowess, you will be rewarded with strategic leadership opportunities, ownership of our online marketing strategy, exciting new projects and equity in a company that is on the precipice of changing the game in the branding & registry business.Interested candidates should send their updated CV to careers@kcr-hr.com on or before 21st September, 2011.
NB: Only shortlisted candidates will be contacted.
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