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Location: Nairobi, KE
Job ID: 814434-95625
Division: Sales
Why does the ATS role exist?
The Account Technology Strategist (ATS) is part of the Microsoft Technical Sales Profession, aimed to:
‘Enable the Business & IT goals of our Customers, by delivering Business value with the Microsoft Platform, thus securing long-term Sustainable Growth for Microsoft!’
How does the ATS role add value?
The ATS is an Customer aligned Relationship Resource with the following Core Responsibilities:
1. Gather a 360° Customer Insight profile, incl. IO, IT and Application Platform, and the Partner and Competitive landscape.
2. Build Trusted Technology Relationships with the TDM, in particular with the CIO, CSO, CTO and their direct reports.
3. Drive Realized Platform Value, by driving a Deployment and Adoption Strategy, and orchestrating Resources from the STU (SSP/TSP), Microsoft Services and Partners for Execution.
4. Initiate Growth by Competitive Displacement, by building a qualified competitive pipeline, initiating Capability Led (IO) Conversations, supporting Application Platform (BGA/AGA) Engagements, and leveraging the Microsoft Account Planning process.
The ATS has 3 distinct sales motions:
1. Deployment: The ATS owns the Deployment Strategy, and drives a customer validated Deployment Plan, supported by STU, Microsoft Services and Partners.
2. Capability Led Selling (IO): The ATS initiates the IO Conversation (leveraging IO Discovery) as a Trusted Technology Relation to the TDM (in particular the CIO, CSO and CTO), and supports STU resources (SSP/TSP) in driving competitive opportunities.
3. Application Platform Selling (APO): The ATS supports Application Platform BGA and AGA engagements, owned and orchestrated by AM and SSP Platform.
How is the ATS role unique from other roles?
The ATS role is unique in:
a. Its focus on Long-term Sustainable Growth.
b. Its in-depth knowledge of Customers’ IT environments.
c. Its ability to build long-term Trusted Technology Relationships, and have solid and meaningful strategic Technology conversations.
d. Its broad knowledge of the entire Microsoft Enterprise Platform, and the ability to map IT to the Customer Business needs and priorities.
e. Its ability to qualify and initiate competitive opportunities and work with Microsoft and/or Partner resources to grow the Microsoft Infrastructure and Application Platform.
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