Senior Media Executive Jobs In Kenya

Senior Media Executive Job Vacancies in Kenya
Reports to:Media Manager

Job Purpose:

Conduct media liaison on behalf of the organisation’s clients.
Responsibilities (Functions and duties):

Develops media plans for clients.

Looks for media opportunities to leverage on for clients.

Pitches for stories in the media for clients.

Develops Public Relation strategies and plans for clients.

Develops press release on clients’ events, new products e.t.c

Draws up proposals for new business.

Develops speeches for key note speakers of clients’ events.

Develops media relations reports for clients.

Develops scripts for interviews.

Builds relationships between media outlets and clients.

Networks with media personalities.

Does contact reports in the absence of Account Executives.

Drafts invitations in the absence of Account Executives.

Develops PR campaigns and Plans/Strategies.

Coordinates interviews between clients and media interviewers/

Conducts media interviews with clients.

Develops content for clients’ editorial materials such as newsletters, supplements e.t.c.

Conducts media stations rounds to drop coverage in the absence of cameramen.

Ensures all media coverage reaches media houses on time to ensure maximum coverage for the client. This means coordinating if vehicles are needed in advance.

Provides leadership and guidance to Media Executives

Oversees work of Media Executives

Performance Measures and Targets:

Ensuring there is balanced media coverage for clients by both main stream and smaller media

Developing effective key messages from any communication campaign, press releases and speeches

Ensuring content developed is captured by the media and is transmitted to the right audience.

Ensuring clients get media coverage in top tier media

Maintaining prompt approvals by clients for any editorial content where there is minimal ‘back and forth’ with the client

Liaises with Media Monitoring to ensure correct Media Monitoring is happening

Assists the Account Executive / Event Executive with reports as agreed with client

Role Reports:

Monthly reports

Quarterly reports

Contact Reports- In the absence of the Account Executive

Event Reports- Media Relations section
Experience:

2 years experience in Public Relations and Journalism

2 years as a business journalist

Qualifications:

Academic: Bachelors degree in Public Relations, Journalism or Communications

Specialist knowledge required:

Proficiency in English and Kiswahili

Knowledge of Microsoft Office including Word, Excel and PowerPoint

Behavioural Competencies:

Writing skills

Ability to think strategically

Networking skills

Presentation skills

Communication and interpersonal skills

Planning and organizing skills

Problem solving ability

If interested in this opportunity send your cv to apply@dumaworks.com. As the subject line of your email, write “Senior Media Executive 1804” and please make sure to include your Name and Phone number in the message body. If you don’t follow these instructions, your application will not go through.

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