Area Business Manager – Chuka at Sun King (Formerly Greenlight Planet)

Greenlight Planet is on a mission to revolutionize rural energy access for the 1.5 billion off-grid villagers who use dirty, dangerous kerosene lanterns for light. In four years we’ve sold 1.6 million solar lights to off-grid families in South Asia and Africa— all paid for up-front, in cash— the latter 1 million customers acquired over the past year. Our products were recognized recently as ‘the best solar lamp’ in the Economist. Uniquely, we sell our life-changing Sun King solar home lights to off-grid families in India and Africa through a massive direct sales force of trusted, village-level sales agents that penetrate deeply into rural markets to promote our products home to home and build trust in our brand at a micro level. Today 5,000 active Saathis bring clean, safe light to > 40,000 new off-grid homes each month. We’re now expanding our distribution network from three states to the whole of rural India and East Africa, an under-penetrated market of half a billion emerging consumers. And we are releasing more trustworthy, aspirational products to keep our network busy. Specialties Rural marketing, Solar lighting, India, Africa

What you would be expected to do

Hire & retain Energy Officers:

• Hire, train and maintain a team of at least 40  Sun King energy officers in the area. Use multiple avenues for finding the right talent to sell Sun King EasyBuy products with the help of village influencers such as the village heads, teachers, religious heads, doctors, farmers and others, as applicable. Create a reputation and goodwill for the mission of Sun King to provide clean, affordable and reliable sources of energy in their areas.

Training of energy officers:

• Provide training to energy officers: on several aspects of the business such as sales, collections, product, technical, inventory and logistics related. Ensure that they are fully supported and managed professionally, demonstrating integrity, ethics, and professionalism while dealing with customers.

Provide role clarity to energy officers:

• Provide complete clarity to energy officers related to their day-to-day tasks, sales & collections plans, routes and targets; this includes ensuring energy officers have a pre-arranged sales route/area to sell in, they demonstrate and sell Sun King products, and they have the confidence to present and resolve basic customer queries on the spot. They have access to the Area Business Manager in case of questions and concerns.

Daily field visits:

• Have a weekly touchpoint with every energy officer in your area – either through in-person meetings, making a sale to the customer in your area or having a call. Resolve all possible issues the Field Sales Executives face and report them to your Regional Business Manager every week. Ensure that the first five sales of each Field Sales Executive are made along with the Area Business Manager in the area by each energy officersto ensure that they fully understands the core sales and collection process.

Work with energy officers:

•  Conduct joint fieldwork with a group of energy officers to provide sales and collection training weekly and drive EO engagement. This includes doing night activations, market activations, visiting local communities and gatherings such as SACCOs, Self Help groups, retail centres and markets to make group sales.

 Exceed your sales & collections targets:

• Meet or exceed sales and collection targets established on the 2nd of every month by your Regional Business Manager. Provide daily, weekly updates on sales, EO recruitments, Customer issues and resolutions, as desired and confirmed with your Regional Business Manager.

Drive robust field sales processes:

• Review collection progress with your team daily and provide adequate training to drive better collections in your areas. This includes customer and area profiling, ensuring regular and timely collection follow-ups, resolving customer issues to ensure they make payments and ultimately repossessing the systems as a last recourse if the customer defaults.

Resolve customer issues:

• Provide world-class support to your customers regarding product delivery, training on using and making payments, installation, and after-sales warranty issues. Ensure that you work with your energy officers to establish clear expectations and processes to resolve all customer issues within 24 hours.

Review meetings with energy officers:

• Conduct weekly table meetings with energy officers and ensure that you have a Regional Business Manager present in those meetings to resolve any outstanding customers or Energy Officer issues. Coordinate, plan and organise the meeting to have maximum attendance and progress. Recognise outstanding performers from time to time and ensure the motivation of Energy Officers is maintained at an all-time high.

You might be a strong candidate if you

• Hold a Degree or Diploma in any educational background.


• Have at least two years of field sales experience.


• Are passionate about working with rural consumers and resolving their issues.


• Are process-oriented and able to work independently and lead the area.


• Driven by the social mission to provide energy to consumers and employment to rural communities.


• Good communication skills, ability to build teams.


• Good communication skills.

What We Offer

• An opportunity to grow as a professional in a dynamic, fast-growing, high impact industry;


• The chance to work in an open-minded, collaborative culture surrounded by enthusiastic Greenlighters who are driven by the challenge of continuously innovating and growing an innovative, sustainable business with a profound impact on the world;


• A truly multicultural experience: you will have the chance to work with and learn from people from different geographies, nationalities, and backgrounds.


• Structured, tailored learning and development programs help you become a better leader, manager, and professional through the Greenlight Academy.

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