SEO Executive Job in Kenya

May 27, 2016

Role Title: Search Engine Optimization Executive
 

Open Positions : 1

Role Summary: This role involves managing a portfolio of clients and improving their search engine optimization by using techniques including but not exclusive to: Keyword Research, Copy Optimization, Article Marketing, site structure, URL rewrites, social media, blogging and link building.

An understanding of Paid search marketing would be advantageous. 

A critical element of this role is to improve rankings for the clients assigned to your portfolio, and deliver reporting on a monthly basis.

Duties and Responsibilities

• Reviewing clients current website and developing an optimization plans.


• Perform ongoing keyword discovery, expansion and optimization


• Plan and execute, SEO, email, SMS and display advertising campaigns on all search networks.


• Implement link building campaigns in coordination with client SEO goals.


• Reporting on success and activity to clients


• Providing daily, weekly, and monthly reports to monitor and adjust key SEO campaigns to maximize ranking.


• Any other duty as may be assigned.

Knowledge and Skills
 

The incumbent must have proficient knowledge in the following areas;

• Proven working experience in SEO/SEM.


• Experience working with Content Management System (CMS)


• On-page and off-page SEO


• Content development and copywriting


• Creativity and content-driven thinking.

Personal Attributes
 

The SEO executive must also demonstrate the following personal Attributes;

• High level of integrity and self-motivation.


• Passion in blogs and blogging.

Education and Experience

• Degree/diploma in related field


• Minimum 2 years’ experience in a relevant role.


• Experience in research (Keyword, Content and Market)

Interested candidates to send their CV’s and cover letter to careers@gbc.co.ke by 2nd June 2016