Marketing and Communication Intern | ReliefWeb

RedR and the work we do

Every year, hundreds of millions of people around the world are affected by natural disasters and conflict. RedR is an international disaster relief NGO which saves lives by giving aid workers the vital skills they need to do their jobs to the highest possible standard. We train thousands of people each year in everything from providing emergency shelter to staying safe in the field, from project management after emergencies to essential water and sanitation skills and more. And we provide experienced, professional aid workers from our pool of 1700 Members to support emergency response and longer-term humanitarian programs worldwide.

Background

RedR established an office in Nairobi, Kenya in October 2011 and has since developed its market-leading humanitarian training program to cover security, humanitarian practice, technical training, management and coordination, training more than 1000 aid workers in less than a year. RedR is now looking to build and extend the marketing of its Kenya-based courses both in Kenya and across the East Africa region to key target audiences across the humanitarian sector.

Role Description

• Support RedR to develop and build key contact databases, focusing on target audiences in the Kenyan/East African humanitarian sector (aid workers, HR managers, Learning and Development Managers, Humanitarian Cluster Coordinators etc.).


• Support the development of other databases as needed to effectively record information about past course participants.


• Write monthly articles on training or other events for the website/social media pages


• Assist with the production of a monthly training news e-bulletin for past and potential course participants.


• Respond to telephone and email enquiries from external parties, providing relevant information about RedR as requested.


• Assist by developing with an external designer and RedR colleagues, a range of marketing tools for use by RedR staff in Kenya (leaflets, bags, pens, training calendars, wall posters etc.).


• Coordinate with the Training Manager in revision of course fact-sheets and develop new course fact-sheets where needed.


• Help with the production of ‘meet the trainer’ films for use on Kenya pages of RedR website.


• Support the development of a media contacts database for use in Kenya.


• Source and produce case studies showing the impact of RedR’s training in Kenya and across the region for use in marketing materials and on the RedR website.


• Upload/edit course information about Kenya courses on the RedR website.


• Use social media tools (Facebook, Twitter) and other relevant Kenya-specific humanitarian websites to actively promote courses.


• Help develop external RedR events such as ‘taster days’ and a RedR speaker series.

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Person Specification**

• Skills and knowledge in Communications and Marketing, ideally in an NGO setting, and a strong understanding of steps needed to engage with and promote training services to key target audiences.


• Good knowledge of social media channels.


• Experience of Kenya-based media, particular key contacts in the social affairs/humanitarian sector.


• A commitment to RedR’s humanitarian mission and values and a strong interest in or knowledge of the East African humanitarian sector.


• Knowledge of key communications channels used by humanitarian community in East Africa.


• Experience of brand management / brand adherence.


• Excellent writing skills, including good grammar, spelling and accuracy.


• Excellent interpersonal skills including a confident, polite and friendly phone manner.


• Good MS Office and general computer skills.


• Ability to communicate clearly and effectively with colleagues in order to undertake tasks.


• Cheerful, hands-on and methodical attitude.


• Able to undertake basic administrative tasks such as document and information collation, filing, creating word documents, simple spreadsheets etc.


• Database experience desirable.


• Ability to work calmly to deadlines and under pressure.


• Organized with excellent attention to detail.

Expectations, Authority and Accountability

• We expect all interns to undertake the agreed responsibilities in a professional manner and to work in a spirit of mutual respect for colleagues in RedR.


• We would expect you to demonstrate behavior that is consistent with RedR’s values.


• You will be provided with a briefing to the role and responsibilities and support where identified either pre assignment or during assignment.


• We would encourage you to engage in the nature of RedR’s work such as attending country briefings/talks, reading e-bulletins, newsletters and other materials, where available.


• You are accountable to the Training Manager in terms of your activities and tasks.


• The Training Manager is accountable to you for ensuring a clear role brief, support and for ensuring your health and safety in the workplace.