PR Firm Business Development Manager Job in Nairobi, Kenya

Jul 22, 2016

Vacancy in a Public Relations and Strategic Communication Firm
 

Job Title: Business Development Manager
 

Contract: Permanent
 

Recruiter: Parker Randall Eastern Africa

Available: Immediate

Location: Nairobi
 

Offer: Negotiable

Category:  Public Relations / Strategic Communication/Brand Partner
   

 

Introduction: Our Client is a renowned, Public Relations and Strategic Communication firm in the region and is a brand partner of one of the global PR firms.  

We seek to recruit an experienced self-driven and proactive individual; well versed in developing, refining and implementing strategic growth opportunities within and between organizations as well as customer markets.   

Minimum Requirements

Key Qualifications

• Bachelor’s Degree in Business Administration, Communication, Marketing or related Business Course.


• A Master’s Degree in Strategic Management / Business Administration / International Business / Marketing is an added advantage.


• Holding a marketing professional qualification will be an added advantage.

Experience

• At least 5 years hands on experience in planning, developing and growing new business in a service organization. Candidates with business to business experience will have an added advantage.


• Self-driven and motivated and able to work under minimum supervision


• The ideal candidate should demonstrate the ability to innovate concepts in communication products and services and sell them to diverse audiences.


• The role requires and individual who is adaptable to different business development methodologies spanning from traditional responding to RFPs to relationship driven business development.


• The individual should have strong verbal and presentation skills and the ability to lead a team effectively.


• Prior experience in brand building/ managing clients in the Public Relations/ communication/ Marketing and advertising industry will be an added advantage in the expansion of existing client base.

Key Skills & Competencies

• Excellent communicator with the ability to effectively articulate the firm’s strategy and product offerings; excellent presentation skills, both written and oral in English.


• Excellent interpersonal skills with the ability to build long term, high quality and trusted relationships.


• Possess outstanding analytical and problem solving capacity.


• Commercially oriented and result driven with a track record of successful delivery and an ability to identify new opportunities.


• Strong leadership skills; approachable individual by the team members 


• Demonstrated knowledge in creating a good business pitch and proposal development.


• Knowledge on inbound marketing.


• Ability to negotiate and persuade decision makers in the market.


• Adaptability to complex business challenges requiring non – traditional solutions.


• Demonstrated knowledge in developing & maintaining profitable business relationships through networking and other approaches to build a client base


• Knowledge of the agency business is an added advantage.

 Job Specification

Job Summary
 

Reporting to: Director - Client Development and Strategic Services 
 

Supervising: Business Development Executives
 

Collaboration with: Accounts Management & Client Services Unit 

The Business Development Manager will be responsible for the formulation of business development strategies in line with the strategic plan of the organization; set and ensure the achievement of client acquisition targets in key segments, profitability and growth.

Key Accountabilities & Responsibilities
 

New Business Development

• Proactively identify and stratify a base of ideal clients that the Firm has the opportunity to win, serve and lock; plan for acquisition of ideal clients who seeks the Firm’s value proposition;


• Execute the Business Development strategy to market the Firm’s offerings; identify and generate business leads and close on prospective clients, as per set targets;


• Develop and manage a prospect pipeline to identify and track market intelligence to convert new business opportunities into clients;


• Plan approaches and pitches - Work with the account teams to develop proposals and prequalification that speaks to the client’s needs, concerns, and objectives.

Client Retention

• Present to and consult with mid and senior level management on business trends with a view to developing new services and products to enhance existing relationships in the Product & Service Industry;


• Develop, implement, follow through, co-ordinate and report on all client satisfaction surveys for all the existing Firm’s clients at the end of the project, semi-annually and annually.

Management and Research

• Attend industry functions, such as association events and conferences, and provide feedback and information on market and creative trends;


• Present business development training and mentoring to account teams to contribute effectively to proposal and other business development efforts.

Branding

• Develop, refine and execute the firm’s brand building initiatives and be the champion for establishing the firm’s differentiated strategic market position based on its offerings,


• Using knowledge of the market and competitors, identify and develop the company’s unique selling propositions and differentiators.

How to Apply

Send your application to: recruitment@parkerrandall-ea.com.

Note that the deadline for submission of applicants is 29th July 2016.