Brand Manager Job Kenya - Career Point Kenya

Brand Manager Job Opportunities in Kenya

Our client, a key player in the media industry is seeking to recruit an exceptional Brand Manager.

Position overview

A successful person in this role will be tasked with managing the marketing requirements, including marketing strategy and execution, marketing partnership development and management, and events marketing.

Brand Manager Job Responsibility

Marketing Strategy

Marketing strategies and tactics development and execution

Measurement setting and monitoring

Media planning and placement

Campaign development and management

Environment scanning, monitoring product distribution and consumer reactions through focus groups and market research

Supervising the sign off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines

Overseeing the production of TV adverts, newspaper and magazine advertisements, direct mail packs, email campaigns, websites, exhibition stands, road shows and liaising with art designers, copywriters, media buyers and printers

Work directly with internal multi-channel partners to support and implement brand strategies

Marketing Partnerships

Partnership development and management

Contract management and fulfillment

Public and Media Relations

Be the face of the company at industry functions

Ensure alignment of all departments with marketing strategy

Events

Event marketing development and management

Organize and supervise all elements of brand marketing activations including coordinating with corporate team and local vendors, assisting with negotiations, site visits, managing on-site production, preparing collateral, staffing, event media management, preparing & managing event budgets, progress reports for corporate teams, and close out of all events.

Co-ordinating launch programmes to external customers as well as employees

Functional/Technical Competency Requirements:

Understands various marketing disciplines, including traditional and events, especially digital

Able to interpret various data reports, including website statistics, social media, ratings, and finance

Strong communication and presentation skills

Highly resourceful and creative

Able to interact with third parties effectively

Able to meet tight deadlines and work on multiple projects

Able to work independently and make sound decisions

Proficient in Microsoft Office (Word, Excel, PowerPoint)

Behavioral Competencies:

Problem-solving and decision-making: able to break down problems into smaller components, understands underlying issues, simplify and process complex issues

Teamwork: meets all team deadlines and responsibilities; listens to others and values opinions; builds relationships within team and across organization

Integrity: deals with others in a straightforward, honest, and respectful manner

Discipline: excellent in time management and organization; sets priorities effectively
Requirements for Brand Manager Jobs in Kenya

Bachelor’s degree in Marketing, Communications, or related areas

Minimum 5 years’ experience in Marketing at a media company , digital content company, youth brands, or production company, preferably at a supervisory or managerial level

Agency experience is also an added advantage

Must have sound understanding of the African Media industry

Interested and qualified applicants should send their applications and CV’s to executivesearch@humantalentrecruit.com not later than 30th May 2015.

Clearly indicate “BRAND MANAGER” on the subject of the application email.

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