Senior Sales Executive (FMCG) Job in Kenya

Position: Senior Sales Executive (FMCG)

Position Function: Responsible for the maximization of sales for all Company products and providing data regarding market and competitor activities so that the Company’s products can meet and exceed customer standards/expectations.

Duties and Responsibilities

• Responsible for acquiring and servicing key accounts in the allocated segment and identify growth opportunities so as to increase market penetration and optimize the Company’s market share.


• Research and identify sales opportunities, generate leads and close sales on a consistent basis and in line with credit and delivery terms.


• Develop effective forecast of consumer trade needs and retail development in the target markets.


• Contribute to planning and implementing of sales and marketing strategies together with the team so as to achieve the envisioned business growth plan.


• Identify avenues for product improvements and on new products by constantly researching and remaining up to date with current industry trends, market activities and competitors.


• Develop partnership with customers to ensure successful market entry plans and trade management.


• Maintain effective communication channels between sales team and other departments to ensure smooth execution of business plans and strategies.


• Ensure complaints and after-sales service issues and repairs are managed in time and to the satisfaction of the customer.


• Maintain productive relationships across the sales team to fast track revenue growth.


• Liaise with the management in ensuring a seamless supply of merchandise as well as brand visibility at all points of sale.


• Represent the Company at trade exhibitions and events as and when required.


• Prepares reports by collecting, analyzing, and summarizing information.

Competencies Required

• Minimum Business Degree / Diploma preferably in Marketing.


• At least 4 years Sales & Channel Distribution experience.


• Strong understanding of Retail/Channel Marketing, Retail Merchandising and Retail Management.


• Excellent communication skills and an astute negotiator.


• High level of commercial awareness.


• Strong analytical, problem-solving and decision-making skills.


• Strong sense of teamwork and ability to work cross functionally with minimal supervision.


• High level of integrity.


• Good knowledge of IT systems and software.

All applicants should indicate the position on the subject line and forward all the applications to recruitment@careerdirections.co.ke  by December 3rd 2015.