SportPesa Head of Marketing Job in Nairobi Kenya

A new and dynamic company based in Nairobi is looking for Head of Marketing to oversee day to day marketing activities

Duties and Responsibilities

To research, analyze and evaluate the competitive market environmentMonitor threats and opportunities and amend action where necessary to ensure brand/sales developmentsTo research i.e analyze all marketing activities of our business (sales and customer profile)Prepare complete presentation of any advertising/promotional campaign to CEOSupervises the monitoring of all advertising campaigns, news related to competitor to keep abreast of any developments to act accordinglyMarketing plans i.e Advertising, Sales promotion, Public Relations, Product Development, Pricing and DistributionKeep effective control of budgets; to deliver all marketing activity within the agreed budgetResponsible for marketing of company products and services to the right marketTo achieve frequent, timely and positive media coverage across all available mediaTo develop and implement a company wide plan to push product, working with all departments for its executionTo be responsible for developing and maintaining marketing strategies to meet agreed company objectivesTo evaluate customer research, market conditions, competitor data and implement marketing plan alterations as neededTo oversee all marketing, advertising, promotional staff and activitiesMinimum of 3-5 years experience in the marketing industry and working with mediaExtensive experience of developing, maintaining and delivering on marketing strategies to meet company objectivesA strong understanding of customer and market dynamics and requirementsA proven ability to oversee all marketing, advertising and promotional staff and activitiesExcellent communication skills both verbal and writtenExperience with new media and internet advertisingExcellent interpersonal skills to build strong rapport with othersInterested candidates In the above position should send their application letter, CV , soft copies of relevant academic and professional qualifications to hr@sportpesa.com before 6th June 2014